Why People Analytics is Essential for Your Return to Office Strategy

As Amazon prepares for a full return to the office by 2025, the debate surrounding Return-to-Office (RTO) strategies is heating up. 

At the heart of the debate is the seemingly winning perspective that in-person collaboration drives both productivity as well as innovation. However ongoing research does not always fall in favor of RTO as the key to success. The topic is hotly contested, and frequently, belief systems are winning out over data-backed approaches.

No matter which approach you decide is right for your workforce, it is essential that companies navigating hybrid work environments base their RTO decisions on data. Data-driven insights ensure the essential balance between productivity and employee satisfaction.

Leveraging a people analytics solution like Included is essential to optimize your RTO strategy and measure its impact in real-time. Here’s how different types of data from Included can guide your approach.

1. Employee Engagement Scores

Understanding Engagement Levels: Employee engagement data is essential to understanding how motivated and connected your workforce feels. High engagement typically correlates with increased productivity and job satisfaction. Analyzing these scores helps understand the impacts, if any, of remote versus in-office work.

Informing RTO Decisions: People analytics can reveal patterns in engagement related to different work environments. Compare employee engagement scores among teams or cohorts of remote, hybrid, and in-person employees. Measure the impact of adjusting RTO strategies on engagement over time to continue to refine your company’s RTO approach. Included can help tailor your RTO strategy to maintain engagement while meeting diverse employee needs.

2. Performance Data

Measuring Productivity: Performance data shows how effectively employees meet their goals and KPIs. By analyzing this data, you can assess whether in-person work boosts productivity or if remote setups are just as efficient.

Optimizing Work Environments: People analytics can determine which work environments maximize performance by comparing performance trajectory over time, with AI flagging employee cohorts with diminishing performance to determine if remote work has an impact on employee performance. Included’s platform provides the proactive and predictive insights you need to design a work environment that optimizes productivity.

3. Retention Trends

Analyzing Turnover Rates: Retention data shows how well you’re retaining top talent and whether your RTO policies are affecting turnover. While adjusting strategies, it is crucial to understand if your RTO approach might lead to increased attrition.

Individual Attrition Risk Indicators: Included’s AI-native people analytics solution provides individual attrition risk indicators, helping you identify early signs that employees may be considering leaving. By analyzing engagement and performance trends in relation to your RTO policies, you can proactively address retention challenges and retain top performers.

4. Talent Acquisition Pipeline Data

Assessing Recruitment Impact: Talent acquisition data can reveal how your RTO policies affect your organization’s appeal to candidates. If flexibility is a key factor for job seekers, stringent RTO policies could discourage top talent from applying.

Real-Time Pipeline Monitoring: Included enables you to monitor your talent pipeline in real time, viewing gaps in the recruitment funnel for different roles for real-time insight into potential risks. For example, if you notice a drop in candidate interest after implementing stricter RTO policies, you can quickly adapt to ensure continued talent attraction.

5. Equity and Inclusion Metrics

Evaluating Impact on Different Groups: People analytics can ensure your RTO policies are equitable and inclusive by examining data across various demographics, such as gender, age, or caregiving responsibilities. This helps you assess if any groups are disproportionately affected by your decisions.

Creating Fair Policies: Insights from equity and inclusion metrics help design RTO strategies that support all employees fairly. If specific groups face challenges with rigid office requirements, you can offer more flexible options. Included’s analytics tools help ensure your RTO policies foster an inclusive and supportive work environment for all by allowing you to measure the impact across different metrics by cohort.

Conclusion

Amazon’s return-to-office mandate and Microsoft’s data-driven approach to RTO highlight the varying strategies companies are taking. As the RTO debate continues to intensify, with Amazon’s full return mandate on one side and varying hybrid and remote approaches on the other, one truth remains clear: beliefs about workplace effectiveness must yield to data-driven insights. 

While industry giants assert claims about in-person collaboration, forward-thinking companies are letting the data speak through comprehensive people analytics solutions like Included. By carefully analyzing engagement metrics, performance data, retention trends, recruitment patterns, and equity impacts, organizations can move beyond the rhetoric to design workplace strategies that truly work. The future belongs not to those who simply mandate return-to-office policies, but to those who harness data to create environments where both businesses and employees thrive.

Connected with Team Included to understand how AI-native people analytics can empower your team to make data-driven decisions and ensure your RTO strategy drives success in today’s evolving workplace: included.ai/demo

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